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Volume 6 -

Issue 2 - 2020

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Editorial

Editorial Vol.6(2)

Sampath Amaratunge
- PDF (EN)
01 Dec 2020

6(2)

Research

The Role of Customer-Based Brand Equity in Higher Education: A Two-Country Study

Charitha Perera
- PDF (EN)
01 Dec 2020

6(2):1-22
Impact of Fashion Involvement and Hedonic Consumption on Impulse Buying Tendency of Sri Lankan Apparel Consumers: The Moderating Effect of Age and Gender

V.K. Colombage, D.T. Rathnayake
- PDF (EN)
01 Dec 2020

6(2):23-55
Exploring the Key Components to Consider in the Strategic Planning in the Public Universities of Sri Lanka

R. Vivek, Y. Nanthagopan
- PDF (EN)
01 Dec 2020

6(2):56-67
Promoting Sri Lankan handicrafts to the global market

Isuru Koswatte
- PDF (EN)
01 Dec 2020

6(2):68-89
Macroeconomic Variables and Stock Market Prices in Frontier Markets: A Panel Data Analysis

T.S. Weeraratne
- PDF (EN)
01 Dec 2020

6(2):90-107

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